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The Toy Foundation Reveals “Toy Of The Year” Finalists For 2023

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The Press Release:
An animated game to create movie magic, an activity table to drop musical beets, and an 8 foot inflatable obstacle course to spark endless outdoor fun are among the inventive finalists for the prestigious Toy of the Year® (TOTY®) Awards. Today, The Toy Foundation™ (TTF) announced the top 122 toys, games, and properties across 17 product categories (listed below) that are advancing the world of play.

Consumers are invited to visit ToyAwards.org to see the complete list of product category finalists and vote for their favorites to help determine the category winners through September 8.

The product finalists were selected by an independent panel of play experts, journalists, academics, retailers, and other toy experts, who narrowed down the pool from the hundreds of nominations submitted by top companies of all sizes. The category winners, determined by votes from consumers, Toy Association members, retailers, and media, will be announced at the TOTY Awards on September 29 in New York City. As the kickoff to Toy Fair®, the TOTY Awards are the biggest night of the year for toys, where the industry gathers to recognize innovation across every category of play. The night is also the ultimate fundraiser to support TTF’s work delivering the extraordinary benefits of play to children in need around the world.
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