Category Archives: From The Editor

Updates from the Media Command HQ.

The Toy Association Cancels Toy Fair 2022

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The Press Release:
The Toy Association, producer of Toy Fair New York, the largest toy, play, and youth entertainment marketplace in the Western Hemisphere, has announced the cancellation of Toy Fair New York, originally set to take place, February 19 to 22, 2022 at the Javits Center in New York City.

“Key to our efforts these past two weeks has been the balance of some 700 remaining committed toy manufacturers saying they need and want Toy Fair 2022 to build their businesses, weighing that against those departing and seriously on the fence, and needing to provide a sufficient quantity and quality across the retail buying community necessary to deliver a positive experience,” said Steve Pasierb, President & CEO of The Toy Association. “As that balance has shifted, we are obligated to make the best decision in everyone’s interest no matter how heartbreaking for so many and potentially damaging some business’ future prospects. The wide range of other events that occur across New York City during Toy Fair week are now also impacted.”

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Toy Fair New York Remains a “GO” for February 2022

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The Press Release:
The Toy Association, with the support of hundreds of exhibitors, buyers, and key governmental agencies, expects to safely host Toy Fair New York at the Javits Center from February 19-22, 2022.

“Hundreds of small and midsize toy & play companies, entrepreneurs, and inventors across North America depend on Toy Fair New York for access to the market and new opportunities,” said Steve Pasierb, president & CEO of The Toy Association. “Many have been looking to the 2022 show to help their businesses recover from the negative impacts of the past two years of the pandemic. While international attendance will be down, and some major players do not plan to be present, Toy Fair New York is still set for the second half of February.”

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Continue reading Toy Fair New York Remains a “GO” for February 2022

Mayor DiBlasio Issues Statement on Omicron Variant

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Just a short time ago, the New York City Mayor Bill DiBlasio issued a statement regarding the brand-new variant of the Covid-19 coronavirus. This variant is called the “Omicron Variant” and his statement is below.

Ken Pierce Media Thoughts: This is scary news because only a few short days ago was when the larger region of US folks only learned of the new variant but it was in Africa at the time and not here. Not only is it here but it was some weeks ago based on this report. Having attended this amazing convention I can say that it was crowded (which you can see in one of my Instagram photos down below). However, with that being said the crowd all had masks on unless they were eating or drinking. This was from my own observation of course so kudos to those who did right by the rest of the community at this event. To enter you had to have a valid vaccination proof and wear a mask. With the alarm being raised by our usually useless Mayor I say that I agree its a good idea to be tested just in case this individual came to the event already infected. My workaday world requires that I get tested 2x a week to be on the job so I’ve already had four tests since that convention and am okay. I’d love to know that all of our friends are okay as well. Stay healthy, maintain some distance, wear a mask and by all the powers that be please get vaccinated.

Official: http://www.nyc.gov
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The Toy Association Announces “Toy Of The Year” 2022 Finalists

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The Press Release:
From creative construction toys and innovative collectibles, to lovable plush and toys for grown-ups, the 2022 Toy of the Year (TOTY) Awards finalists announced today will be topping wish lists this holiday season. Known as the “Oscars” of the toy industry, the TOTY Awards program recognizes the top playthings on the market and is a vital fundraiser for The Toy Foundation, which delivers the magic of play to millions of children in vulnerable situations.

The 114 finalists were announced this morning by a group of kid & family influencers. Families can now head to www.ToyAwards.org to vote for their favorite toys & games in each of the 16 categories, browse toys, and download shopping lists for the holidays. Voting will close January 4, 2022, and every vote cast serves as an entry in the TOTY sweepstakes, giving consumers a chance to take home the winning toy in each category!
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2021 Update: Convention Essentials For New York Comic Con and Beyond

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As previously broadcast over on the PiercingMetal website and shared here on the Ken Pierce Media archive, the New York Comic Con would return to being an in-person event for 2021. There was also a virtual component for those who couldn’t or wouldn’t brave the event based on the lay of the land at this time. Back in 2019, I revamped a popular post from “The Chronicles of Piercing Ken” about convention essentials for the curious or diehard attendee. The thorough rundown was lauded by many as being quite useful and you can see that full narrative by clicking HERE. I was going to simply re-share said missive but as 2021 heads to its last quarter and the dreaded variants of the Coronavirus keep on keeping on, you now must be vaccinated to access many places and the New York Comic Con is no exception to this rule. Below are a couple of digital mechanisms to be aware of and then I will emphasize some of the things you really should be bringing along with you.
Continue reading 2021 Update: Convention Essentials For New York Comic Con and Beyond